Employer of Choice Program


Developing leading veterinary workplaces that maximise the full potential of their workforce through practices that demonstrate effective employee recruitment, engagement and retention.


The profession’s contribution to the Australian Veterinary Workforce Survey 2018/2019 confirmed that recruitment and retention are really significant issues that are impacting practices across the country, and that practices require support and guidance to assist with improving their HR processes. As a result, the AVA and AVA HR Advisory Service developed the Employer of Choice (EOC) program, ensuring veterinary professionals can have peace of mind that their workplace is aligned to quality standards, and for practices to maximise the full potential of their workforce by demonstrating effective employee recruitment, engagement and retention.


AVA Employer of Choice comprises the EOC Program and EOC Accreditation.

The EOC Program is available to AVA members as part of AVA’s member benefits, and registration can be achieved via this page or the Education and Events Calendar. The EOC Program consists of a manager survey and employee survey, a flexible and interactive online learning module, plus many resources and templates. The online learning module features 30 best-practice employee recruitment, engagement and retention strategies. The strategies include case studies of what to do and what not to do, exercises and activities, ‘to do’ lists and optional reflective questions.

EOC Accreditation is designed to complement the EOC Program and celebrates practices that meet the high workplace standards set out by the program. It is a recognised external audit, conducted independently by the AVA HR Advisory Service, to assess and improve the quality, efficiency and effectiveness of staffing strategies in veterinary practice. For those practices wishing to take the next step and become AVA Employer of Choice Accredited, your practice will reap the rewards for a 4-year accreditation period. Whilst the greatest benefit of being accredited is best-practice HR, and effective recruitment, engagement and retention strategies, your practice will also be publicly recognised for your accomplishment. EOC Accreditation can highlight the strengths of your practice and set you apart from other employers in the profession. To ensure your practice is ready for EOC Accreditation, please visit the FAQs for more information about the process, eligibility criteria and costs.

AVA Employer of Choice Process

  • Step 1 - Register and gain access to the online EOC Program
  • Step 2 - Conduct the employee and manager survey
  • Step 3 - Complete the strategies that the surveys identified as being the highest priority for your practice
  • Step 4 - Implement the strategies and use the EOC Program Workbook to complete the tasks and ‘to do’ items
  • Step 5 - Initiate the Accreditation process by completing the pre-application checklist
  • Step 6 - Commence the reaccreditation process 6 months before your 4-year accreditation expiry

Further information

For more information about the EOC Program and the EOC Accreditation, please refer to the FAQs or contact AVA Member Services or email the AVA HR Advisory Service.

Contact the AVA

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